The book process
In the process of creating the book there are three main roles: The producer who will organize and decide the inside and outside look of the book, the recipient who will receive the book once is printed, and the collaborators who will have a page of the book to express both visually (photos and templates options) and literally (writing text) their message to the recipient. Encompassing the three of them as targets for our platform was a big challenge, considering that anyone could be a collaborator from a child to a senior.
Conceptualization & UX methods
In the early steps of the project we worked deep in the psychology of the product through different methods of design such as card sorting, personas analysis and workshops with our target as participants. These exercises helped us understand the needs and challenges of our product and defined the essential aspects of the user experience.
If you like this project and want to collaborate with me, please send an email to this address:
hello@detorresdigital.com