This app helps the user decreasing the footprint by offering ecological challenges. I designed the concept, user experience, interface and brand identity of the app.
The app offers every time one tip that the user can either complete or skip to the next one. The user can also visit the completed challenges and read the notes written to personalize the experience, or check the total progress with a visual graph.
Distinguished Visual Identity
The uses of a washed out and colorful palette and the flat illustrations give the app a personalized and unique beautiful style, combined with the elegance of the font and buttons.